Production Company: Hogarth & Oliver
Director: Angus Gordon
Producer: Alexis Lefort
Film: The Facebook and YouTube campaign, ‘How do you feel when you ride?’, developed by Ogilvy & Mather Singapore, ran in several markets including India, Indonesia, Thailand, Vietnam and the Philippines. It features a two-minute film that shows a biker powering along the open road, taking on all kinds of challenges. The brand and agency used insights from bikers, including the feelings they get from riding and acceleration, to help create a visual tapestry that mixes animation and real footage.
What we did: Crew, equipment, permits, locations & logistics.